Kingston, Jamaica – June 10, 2016 – Ting Jamaica, the authentic Caribbean soft drink distributed by Pepsi Cola, has confirmed its eighth successive ‘gold sponsorship’ of highly anticipated five-day party series, Dream Weekend.
The deal sees Ting being one of the exclusive non-alcoholic beverages offered by Pepsi Cola to the approximated 30,000 local and international patrons expected to attend the week-long getaway from July 28 to August 1 on the shores of Negril.
Mitchell Watson, Pepsi Jamaica Marketing Manager welcomed the renewal of the partnership and highlighted its intrinsic value.
“Ting has partnered with Dream Entertainment on this sponsorship from inception in 2009 and we are excited to be on board again. Both entities have successfully cemented their footprints as authentic Jamaican brands that people both locally and in the diaspora love,” he said.
Scott Dunn, Dream Entertainment Managing Director shared similar sentiments on the partnership.
“Ting is one of Dream Weekend’s best partners. Ting is famed locally and abroad for being an unrivalled chaser to mix with a wide range of spirits and adding a refreshing new dimension to cocktails,” he said. “Dream Weekend is keen on offering a true Jamaican experience to all our patrons therefore is it befitting that we have a true Jamaican product on board.”
Pepsi Cola has exclusive non-alcohol beverage rights to the event and will complement Ting with Pepsi, other carbonated beverages D&G, 7Up and Mountain Dew;Ocean Spray Flavour Splash, Crystal Punch Purified Water and energy drink, Red Bull.
About Pepsi Cola
Pepsi-Cola Jamaica opened its doors on December 6, 1999 after Pepsi Americas (PAS), the 2nd largest Pepsi bottler in the world with operations in the USA, Eastern Europe and the Caribbean, acquired the ownership of the soft drink business from Desnoes& Geddes Ltd. This acquisition included Brand Pepsi, the range of D&G Flavours, Old Jamaican Ginger Beer and the internationally renowned, Ting. Pepsi-Cola Jamaica is now managed by the Central American Bottling Corporation, (CABCORP) the Pepsi Bottler for Central America. Over the last ten years, Pepsi Jamaica has been quite aggressive and currently distributes Pepsi, Diet Pepsi, Gatorade, Tropicana Juice Drinks, Aqua Essential, Aquafina, D&G Flavours, Ginger Beer, Ting, 7UP, Mountain Dew, Evervess Tonic, Evervess Club Soda, Evervess Ginger Ale, Toma, Angostura Lemon Lime & Bitters