Media: "We Want Our 90s Back", MTV revives two classic shows

MTV is reviving both “MTV Beach House” and “Cribs,” Variety has learned.

“Cribs” will return as a Snapchat show beginning this upcoming weekend, and “MTV Beach House” will kick off this summer on TV and Viacom’s digital properties.

On Snapchat, the new “Cribs” is re-imagined for the social media app, offering viewers a sneak peek into a different room or area of their favorite artists’ and athletes’ homes. The series will be featured on Snapchat’s Discover platform and available to view for 48 hours.

The first episode will launch on Sat., June 3 with DJ Steve Aoki, giving a private tour of his Las Vegas home that included the deepest pool in all of Vegas. Other stars lined up for “Cribs” on Snapchat are pro skateboarder Nyjah Huston and Denver Broncos linebacker Von Miller. The series is produced and developed by Kim Thai and directed by Nate Ford. Garth Bardsley and Nicola Darrach are executive producers, Lisa Lauricella is executive producer in charge of music talent, Christina Perez is music talent producer, and James Cozzarelli and Paul Sansone are MTV executives in charge of production.

“Cribs” originally debuted in 2000 and became a pop culture fix through its 13 seasons. The series would feature celebrities giving tours of their extravagant homes and mansions, attracting the likes of Mariah Carey, Pamela Anderson, Destiny’s Child, Snoop Dogg and Usher. “Cribs” eventually went into syndication, and then headed over to MTV’s sister network CMT for a version of the show with country music stars.

“Cribs” and “Girlcode” are the latest Snapchat shows, joining other series on the platform such as E!’s “The Rundown,” NBC’s “World of Dance,”ABC’s “Watch Party: The Bachelor,” BBC’s “Planet Earth II” and “The NFL Show.” Last week, Variety‘s cover story detailed the plan to reinvent TV for the mobile era with the booming trend of Snapchat shows.

As for “MTV Beach House,” the 2017 reboot is described as catering to “a new generation of fans” and will be hosted by a trio of MTV talent: Nessa of “Girl Code,” Cody Christian of “Teen Wolf” and Chico Bean of “Wild ‘n Out.” The all-star beach party will be full of nostalgia, set at a ’90s-themed beach house on the Jersey Shore.

The iconic summer programming event was a staple in the ’90s and early 2000’s. “MTV Beach House” originally debuted in 1993 as an hourlong music video block, hosted by comedian Bill Bellamy. The summer event was later hosted by Carson Daly. Back in the day, “Beach House” attracted A-listers such as Reese Witherspoon, Beyoncé and Mark Wahlberg.

-VARIETY