Michael B Jordan is Ad Exec

An ad agency owned by entertainment marketing company Endeavor is investing in Obsidianworks, a new marketing shop founded by the actor Michael B. Jordan and ex- Nike marketing executive Chad Easterling. Mr. Jordan, who is represented by WME, the Beverly Hills-based talent agency that is also part of the Endeavor network, said he and Mr. Easterling saw an opportunity to fill a void in an ad industry that hasn’t properly represented different cultures. “It felt like we were being talked to, versus spoken for or represented,” Mr. Jordan said. “You can complain about it as much as you want. Why not be part of finding a way to make things better, and to help people learn as well?”