Thursday, August 11, 2016

Watches: How Omega Does Rio

- from A Timely Perspective

This year marks the 28th year that Omega acts as the Official Timekeeper of the Olympics. As an Olympic Partner, the brand’s vital role is to provide such precise timing and imaging of every event so that there is no question to the athletes and judges about who the winners are. To do this, Omega continually evolves its state-of-the-art technology.
This year alone, the brand has developed a host of new, innovative scanners, scoreboards and timing solutions.   Among them:
Omega Scan’O’Vision Myria camera: A combination of time detector and a chronograph. It takes up to 10,000 digital images per second at the critical finish of track and field races.
Omega Photocell Technology: A high-tech photocell reader with four cells instead of two to detect more body movement and patterns.
Omega Electric Photocells system.
Omega Electric Photocells system.
Omega Scoreboards: New scoreboards that display timing and line up faster and bolder. There is also a new scoreboard developed for the golf and archery games.
In fact, Omega brings with it to Rio 2016, 450 tons of equipment including 355 scoreboards, hundreds of cameras, thousands of sensors and timing that measures to 1/10,000th of a second. More than 500 trained professionals accompany this effort, and another near 1,000 people are employed on site to assist.
Omega Seamaster Diver 300M Rio watch
Omega Seamaster Diver 300M Rio 2016 watch
Naturally, to celebrate its role in timing the Olympics, Omega also has brand ambassadors participating in the Olympic Games – including golfing great Sergio Garcia. Finally, the brand unveils a line of Rio 2016 Official watches.
Omega Seamaster Bullhead Rio 2016 watch
Omega Seamaster Bullhead Rio 2016 watch

No comments:

Post a Comment