Saturday, April 14, 2018

Business: National Baking to Favour its "Bold Ones" Manufacturers Through e-Commerce Platform

National Baking Company has stepped up its efforts in supporting local manufacturers with the Bold Ones at Expo Jamaica 2018.
The company will create an interactive platform for a number of their past ‘Bold Ones of Manufacturing’ to share their products and entrepreneurial experiences at Expo Jamaica 2018.

Some of the past “Bold Ones’ who will be featured at Expo Jamaica include Mount Pleasant Farm Chocolatiers, Shavout Farms, UMIUM, Spring Vale, Chocolate Dreams, Matie Sauce, Spur Tree Spices, Belcour Preserves, Country House Products, Irie Rock, Bartley’s All in Wood, D’NexStep Sandals, Home Choice, Ettenio, Ecofarms, Pretti Slippery and Turner Innovations.
Expo Jamaica will be hosted from April 19-22 and aspiring and existing manufacturers are invited to hear testimonials from ‘Bold Ones’ as they share insight on obstacles, growth and success in their businesses.
Since the programme’s launch in 2010, National has invested over $120 million in their ‘Bold Ones of Manufacturing’ programme by helping small local manufacturers gain exposure through marketing and extensive publicity.
Collectively, the Bold Ones have contributed to economic growth with the creation of over 500 additional jobs in their sectors.
Taste of Jamaica is an e-Commerce platform featuring products from local manufacturers and is the only authorized reseller for National and HTB brands. The website currently offers shipping to the 48 contiguous United States only.

It was launched during the 2018 Easter season, offering HTB bun and Tastee cheese bundles for friends and family living in the USA.
National Baking Company looks forward to expanding this platform to other local manufacturers once their products meet the required local and international export standards.
“Manufacturers must aim for excellence and set their standards high” said National’s boss ‘Butch’ Hendrickson, who also noted that “the National Family remains committed to the development of the Jamaican manufacturing sector.

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